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It may surprise you that the purpose of World Tourism Day is to promote responsible and sustainable tourism, as well as to raise awareness about the role of tourism in socio-economic development. World Tourism Day is an annual event celebrated on September 27th to promote global tourism and raise awareness about the role it plays in socioeconomic development. The day was established by the United Nations World Tourism Organization (UNWTO) in 1980 and has been celebrated every year since then with a unique theme. In this blog, we will delve deeper into the definition and significance of World Tourism Day.


What is World Tourism Day?

World Tourism Day was established by the United Nations World Tourism Organization (UNWTO), which is a specialized agency of the United Nations responsible for promoting sustainable and responsible tourism worldwide. Every year on September 27th, people all over the world get together to celebrate World Tourist Day and spread the word about the positive impact the tourist industry has on the economy and society. The UN World Tourism Organization (UNWTO) declared the day in 1980, and it has been observed annually with a new focus ever since. To address the issues and opportunities facing the tourist sector, and to raise awareness of the importance of tourism as a driver of economic growth, job creation, and cultural exchange, World Tourist Day was established. Conferences, workshops, cultural performances, and tourism campaigns are just a few of the events held all across the world to mark the occasion.



The History of World Tourism Day

The World Tourism Organization Statutes were ratified at a special conference held by the International Union of Official Travel Organization (IUOTO) in Mexico City on September 27, 1970. UNWTO established September 27 as “World Tourism Day” in 1979. Commemorated for the first time on September 27th, 1980.

Do you know that the UNWTO Statutes were enacted on September 27, 1970, making September 27 World Tourism Day ! Also, The UNWTO suggests celebrating World Tourism Day because it falls between the peak seasons in the northern and southern hemispheres. Therefore, each year people excitedly observe this day with a new focus.


Countries that host World Tourism Day


1980SpainTourism: A Factor of Dialogue among PeoplesSeptember 27
1981YugoslaviaTourism: A Factor of International UnderstandingSeptember 27
1982FranceTourism: A Factor of Economic and Social DevelopmentSeptember 27
1983MexicoTourism: A Factor of PeaceSeptember 27
1984United StatesTourism: A Factor of Human ProgressSeptember 27
1985AustraliaTourism: A Factor of Cultural ExchangeSeptember 27
1986EgyptTourism: A Factor of National DevelopmentSeptember 27
1987IndiaTourism: A Factor of Sustainable DevelopmentSeptember 27
1988MoroccoTourism: A Factor of International Co-operationSeptember 27
1989ChinaTourism: A Factor of World PeaceSeptember 27
1990ItalyTourism: A Factor of Economic and Social ProgressSeptember 27
1991TurkeyTourism: A Factor of Cultural ExchangeSeptember 27
1992SpainTourism: A Factor of Human DevelopmentSeptember 27
1993BrazilTourism: A Factor of National IntegrationSeptember 27
1994GreeceTourism: A Factor of Environmental ProtectionSeptember 27
1995TunisiaTourism: A Factor of Social and Economic DevelopmentSeptember 27
1996KenyaTourism: A Factor of Peace and Sustainable DevelopmentSeptember 27
1997IndonesiaTourism: A Factor of Inter-Cultural UnderstandingSeptember 27
1998EgyptTourism: A Factor of Human DevelopmentSeptember 27
1999MalaysiaTourism: A Factor of Sustainable DevelopmentSeptember 27
2000PortugalTourism: A Factor of Economic and Social ProgressSeptember 27
2001ChinaTourism: A Factor of World PeaceSeptember 27
2002South AfricaTourism: A Factor of Human DevelopmentSeptember 27
2003TurkeyTourism: A Factor of Cultural DiversitySeptember 27
2004ThailandTourism: A Factor of Sustainable DevelopmentSeptember 27
2005MexicoTourism: A Factor of Social InclusionSeptember 27
2006SpainTourism: A Factor of Intercultural DialogueSeptember 27
2007South AsiaTourism: A Factor of Poverty ReductionSeptember 27
2008AmericasTourism: A Factor of Economic GrowthSeptember 27
2009AfricaTourism: A Factor of Sustainable DevelopmentSeptember 27
2010East Asia and the PacificTourism: A Factor of Peace and ProsperitySeptember 27
2011Middle EastTourism: A Factor of Human DevelopmentSeptember 27
2012EuropeTourism: A Factor of Social InclusionSeptember 27
2013South AmericaTourism: A Factor of Economic GrowthSeptember 27
2014Asia and the PacificTourism: A Factor of Sustainable DevelopmentSeptember 27
2015AfricaTourism: A Factor of Inclusive GrowthSeptember 27
2016EuropeTourism: A Factor of Cultural DiversitySeptember 27
2017AmericasTourism: A Factor of Sustainable DevelopmentSeptember 27
2018HungaryTourism: A Factor of Well-BeingSeptember 27
2019IndiaTourism: A Factor of Social DevelopmentSeptember 27
2020Mercosur (Argentina, Brazil, Paraguay, Uruguay, Chile)Tourism: A Factor of International SolidaritySeptember 27
2021IndonesiaTourism: Rethinking TourismSeptember 27
2022Bali, IndonesiaTourism: A Journey of DiscoverySeptember 27
2023Saudi ArabiaTourism and Green InvestmentsSeptember 27


Why World Tourism Day Is Important?

The primary goal of celebrating World Tourism Day is to increase public awareness of the significance of tourism on a global scale and to demonstrate to the public how tourism impacts not only the economy but also the social, political, and cultural fabric of a destination. Therefore, World Tourism Day is important for several reasons:


Promoting Responsible and Sustainable Tourism:

World Tourism Day raises awareness about the importance of responsible and sustainable travel practices. The tourism industry can have a significant impact on the environment, local communities, and cultural heritage. By promoting responsible tourism practices, we can minimize the negative impacts and maximize the positive ones.


Economic Development:

Tourism is a major contributor to the global economy, generating jobs and income for millions of people around the world. World Tourism Day highlights the role of tourism in driving economic growth and job creation, especially in developing countries.


Cultural Exchange and Understanding:

Tourism can be a powerful tool for promoting cultural exchange and understanding between different countries and communities. By experiencing different cultures, traditions, and ways of life, travelers can develop a greater appreciation for diversity and build bridges between different communities.


Education and Awareness:

World Tourism Day serves as an opportunity to educate people about the benefits and challenges of tourism, and to raise awareness about the importance of sustainable tourism practices. By increasing awareness and understanding, we can work towards creating a more responsible and sustainable tourism industry.

In Short, World Tourism Day is important because it promotes responsible and sustainable tourism practices, supports economic development, promotes cultural exchange and understanding, and raises awareness about the importance of tourism.


World Tourism Day Theme for 2024 :

The United Nations World Tourism Organization (UNWTO) designates a specific theme for World Tourism Day each year, which falls on September 27th. As of today, February 11th, 2024, the year is still unfolding, and the theme for World Tourism Day 2024 hasn’t been announced yet.


Tourism’s Impact on Societies

Tourism has become a global phenomenon, with millions of people traveling across borders each year to explore new destinations, experience different cultures, and create lasting memories. Beyond the individual experiences and adventures, tourism plays a significant role in shaping societies economically and socially.


Economic impacts:

Job creation: Tourism generates jobs in various sectors like hotels, restaurants, transportation, and local guides.
Increased revenue: Tourist spending contributes to local businesses and government tax income.
Infrastructure development: Tourism often leads to investments in infrastructure like roads, airports, and sanitation facilities, benefiting both tourists and locals.


Social impacts:

Intercultural exchange: Tourism promotes understanding and appreciation of different cultures and traditions.
Community development: Tourism initiatives can empower local communities and support cultural preservation.
Improved standards of living: Increased income from tourism can lead to better access to healthcare, education, and other necessities.

It’s important to note that the specific impacts of tourism on a society depend on various factors like the scale of tourism, the type of tourism (e.g., mass tourism vs. ecotourism), and the level of community involvement. It’s crucial to find a balance that maximizes positive impacts and minimizes negative ones for sustainable tourism development.


Engaging in World Tourism Day


Explore Local Destinations:

Take the opportunity to discover and appreciate the tourism offerings in your own region or country. Visit local attractions, historical sites, or natural wonders that showcase the unique culture and heritage of your area.


Organize Community Events:

Collaborate with local organizations, community centers, or tourism boards to organize events that celebrate your region’s tourism potential. This could include cultural festivals, food fairs, or guided tours that highlight the hidden gems and stories of your community.


Promote Responsible Travel:

Educate others about the importance of responsible tourism practices. Share information about sustainable travel, such as reducing plastic waste, supporting local businesses, respecting cultural norms, and preserving the environment.


Volunteer in Tourism-Related Initiatives:

Offer your time and skills to support tourism-related initiatives in your community. This could involve volunteering at visitor centers, guiding tours, or participating in conservation projects that aim to protect natural and cultural resources.


Share Travel Experiences:

Use social media platforms or personal blogs to share your travel experiences and promote lesser-known destinations. By showcasing the beauty and uniqueness of these places, you can inspire others to explore new locations and contribute to their development.


Support Tourism Education and Training:

Consider supporting educational programs or scholarships that focus on tourism and hospitality. By investing in the education of future tourism professionals, you contribute to the long-term sustainability and growth of the industry.


Engage in Cultural Exchange:

Embrace cultural diversity by engaging with tourists and travelers visiting your area. Offer recommendations, share local knowledge, and engage in conversations that promote understanding and appreciation of different cultures.


Advocate for Sustainable Tourism Policies:

Stay informed about tourism policies and initiatives in your region or country. Voice your opinions and support sustainable tourism practices that prioritize environmental conservation, community involvement, and long-term socio-economic benefits.

Remember, celebrating World Tourism Day goes beyond booking services. It involves actively engaging with your community, promoting responsible travel, and contributing to the sustainable development of tourism. By participating in these activities, you can make a positive impact and help create a more inclusive and responsible tourism industry.


How Does airssist Help Tourists attending World Tourism Day?

Being in the tourism industry, we know how hectic traveling can be. Especially the airport journey. Frequent travelers will know what we are talking about. Our role is to make airport journey less tiring and more fun. With services like Meet and Greet  Airport Limo Transfer & VIP Terminal, we ensure a memorable airport journey. All you have to do is fill in your flight number and date. Search from different wide range of airport assistance services options. Compare the services and prices. And book the service best suited for you. and you’re a ready for a quick, smooth, and memorable airport travel.



Finally, it’s impossible to deny that the emergence of so many exciting new tourist locations has propelled the travel industry to the forefront of global economic growth. As a result, it’s becoming the primary income generator for poor nations.

Note: Please note that the information on this page is generic & subject to change due to fluctuations in airport services. Kindly confirm service availability with our team, as offerings may vary daily.

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